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Layla Acharya
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Kajabi Vs. Teachable: Similar Ideas Different Implementation

Kajabi vs Teachable: Ultimate Comparison 2023

Kajabi vs teachable – Online Course Selling platforms review.

Are you trying to hop onto the bandwagon of online learning and teaching?

Get in line! Trying to choose the perfect Learning Management System (LMS) to devise, create, and publish your online course can prove to be a struggle, especially with the number of platforms available today. This review is mainly targeted at course creators.

How do you decide what platform suits your course needs best?

There are a number of reviews out there comparing Kajabi vs Teachable. However, this review will be different in that it will focus on the features that are unique to each platform and how they help you sell unlimited online courses. Moreover, it will explore the features that are similar between the two platforms.

Kajabi and Teachable are two of the most famous and best online course platforms available today.

Apart from functionality, this article will also compare the marketing capabilities of both platforms while analyzing each of their features. After all, you need to know the good and bad before you make a choice, right?

What is Kajabi?

What is Kajabi?

Founded in 2010, Kajabi is an all-in-one innovative online platform that allows users access to a simplified and flexible tech-system. Kajabi offers a number of features under one roof such as creating online courses, coaching, podcasts, memberships and others. Kajabi offers a grow section where you can create websites, pages, emails and funnels.

The main aim of Kajabi is to provide users with a platform to build their online business by selling online courses without any complications they might encounter when usually managing online entrepreneurship. The entire online course business model of Kajabi is based on SaaS. This is an all in once platform where creators can build their own online course business.

Kajabi is an online course creation platform as well as SaaS and online course marketplace. The membership sites on Kajabi offers the ability to create, sell online courses and deliver online courses. The benefit of creating membership sites on Kajabi is that it allows instructors to quickly and easily connect with potential students and customers. In addition to this, Kajabi provides members with a variety of benefits such as access to the online course materials and personal training.

Uploading courses on Kajabi is easy and convenient. Once you have signed up for a Kajabi account you can upload your courses from the dashboard. All you have to do is click on the upload button and choose the file that you would like to upload. Then you can either save the file or upload more. Kajabi also offers bulk uploading options. Bulk uploading allows you to upload multiple files at once.

Building course pages on Kajabi is easy and intuitive. Kajabi offers many templates which are highly customizable to meet the needs of the instructors. The course pages contains all of the content that is made available to the students. It is a great way to present the online course to the students. You can create pages by simply clicking on the create page button and dragging and dropping different elements onto the page. Kajabi is offering much more features than Teachable. These pages can be used to update once the students complete their course or intermediary tasks. The customization options are unlimited and easy to use.

Members of Kajabi can sift through a selection of integrated marketing tools in the website builder that introduces them to web hosting, different marketing features, payment checkout pages, sales page, course creation, similar member community, and website pages. Excellent marketing campaigns can be made using these tools.

From a student’s point of view, the course player of Kajabi is simple and intuitive. The course player is a great visual tool for instructors to show their course material in a visual manner. Course players can be customized to show different content on the left and right sides of the player. The course player is customizable in a way that the instructors can add their own content to the player. The customization options are unlimited and easy to use. There are 10 customizable themes available for course player.

Kajabi is made specifically for people who wish to find sales and marketing funnels under one roof for the convenience of the user and customer. These tools enhance online business performance. Kajabi is an all in one solution to get a start in creating online courses and market it. Kajabi is an all in one platform for course creation, email marketing, content creation and many others.

The customer support of Kajabi is excellent. Both creators and students have always been quick to respond to any queries that have been sent to them. It is also worth noting that the training videos that are made available to members are top quality and cover all of the basics of using the platform. When compared to Teachable, Kajabi has a better customer support and a more professional feel. Kajabi provides profitable online business creating tools.

The course level analytics of Kajabi are very useful in terms of understanding how the students are interacting with the course. This can be done by taking a look at the course analytics. The course analytics can help the instructors understand what types of content is getting the most engagement. Moreover, the course analytics can also help the instructors identify what types of content need to be more in-depth or updated. The analytics also shows the course progress of each student. These analytics helps course level customization.

Before finalizing your decision, let’s check out what Teachable is offering in the comparison.

What is Teachable?


Teachable is another platform that is part of the eLearning industry. Teachable offers a range of free tools to help educators create courses. With Teachable, teachers and instructors can upload their own lessons. Moreover, Teachable offers a range of features to help educators manage their courses.

It is a cloud-based, white-labeled platform that allows high-end organizations to sell courses, teach online, and train employees. This Learning Management System (LMS) allows content creators to devise and sell courses online as well as complete control over student management.

The easy-to-use online course creation platform allows users to devise courses without paying attention to tech, hosting, design, or marketing integrations. The marketing campaign creation is a breeze. The platforms allow the creation of marketing campaigns within the website as well as offers third-party integrations. Third-party integration is one of the best things about Kajabi. The many third-party tools that are integrated with Kajabi make it so much easier for instructors to create their online presence. The most popular third party tools include Wistia, Asana, Slack, MailChimp, and Stripe. These third party integrations make it so much easier for instructors to create and manage their courses.

Anyone can create online courses and sell on Teachable- it does not require any tech experience. The course creation process is simple and straightforward. There are also training programs available for course creators to help them choose their topics and create and launch their online courses.

Teachable offers secure payment gateway options both for students and teachers.

The advanced marketing tools of the Teachable platform allow educators to create and market their courses to a wider audience. These advanced marketing tools include social media management tools, email marketing tools, and landing page tools.

The landing page builder of Teachable is quite simple and allows educators to create landing pages for their courses. These landing pages can be used to promote the courses to students and to generate leads for marketing campaigns. The user interface of the landing page builder is quite easy to use and allows educators to design and customize their landing pages.

The course completion rates of Teachable are quite high because the quality of content that is offered to students is very engaging and informative. Student engagement is high. Moreover, it does not overload the students with a lot of content.

The course player of Teachable is simple and has only one theme. The benefit of the Teachable course player is that it allows you to change the appearance and feel of the course player using the simple interface. The course player is also easy to use. Not as good as Kajabi’s, it performs its function very well.


The Main Difference Between Teachable and Kajabi (teachable vs kajabi)

The Main Difference Between Teachable and Kajabi

Comparing Kajabi vs Teachable, both e-Learning platforms (online course platforms) that allow users to create and sell their courses online.

All the tools are provided for them to build their course website and engage their respective audience. All content, including videos, pdf, and quizzes, can be structured into lessons and modules spread out over a period of time. This course structure help students learn faster.

Neither of these platforms requires you to hold an official certification or degree. Basically, anyone can build a course and sell it.

What makes both Kajabi and Teachable online course platforms different than other online course platforms (such as Udemy and SkillShare) is that they are not online marketplaces, so you will have absolute control over paid plans and policies.

Course Completion Certificates

Course completion certificates in Kajabi are awarded to students who have successfully completed the course. The teachers need to send the course completion certificates to the students. Teachers are first required to create the website and then send the course completion certificates to the students. The option is available in the dashboard.

In the Teachable course, completion certificates are awarded to students automatically who have successfully completed the course.

Comparing Kajabi vs Teachable – What is the major Difference?

You might be thinking that Kajabi vs Teachable (much like Teachable and Thinkific) provides the same basic functions, so what is it that really makes them different?

Remember, we previously mentioned that Kajabi is an all-in-one online platform that allows users to build and market their courses online?

Teachable, on the other hand, is a standalone online course platform that only allows users to create and sell an online course.

Not only can you create and sell your course online on Kajabi, you can also create your website and take over your marketing process on the platform. The website builder is intuitive and easy to use. Using the website builder course creators can create a user experience that is different from others.

Kajabi aims to provide its users with everything under one platform so that you do not need to run around to learn different other tools and focus your energy in one direction. This is essentially Kajabi’s main selling point, as it saves users hundreds of hours in the long run. 

Teachable mainly provides all the tools needed to create and deliver an online course to unlimited students. You can easily manage, edit and rearrange course structure using these tools.

Comparing the options and possibilities of Kajabi vs Teachable (teachable vs kajabi), Kajabi is a full-fledged SaaS platform.

It does not create sales funnels or provide any kind of email marketing software. While this is not a weakness, both Kajabi and Teachable platforms have different focuses. Here are some more differences between Kajabi and Teachable:

Online Course Creation- Kajabi Vs Teachable

One factor that sets both Kajabi and Teachable apart is the way courses are set up. Both have easy-to-use but unique course builder interfaces. While Teachable provides a simplistic layout, which is great for first-time content creators, Kajabi is excellent for those who have prior experience. Teachable vs kajabi is a tough decision when opting for creating an online course business.

Its bells, whistles, and different features can be challenging to understand if you are starting out your journey as an online course creator. The course builder on Kajabi is a bit complex when compared to Teachable due to the availability of an extra number of options. Thus course creation can take time for new users.

unlike teachable, Kajabi provides lots of different features that allow you to replicate the exact course you have in mind. You can create your website, or blog, and customize everything to your preference. Lessons can also be tweaked and altered to your personal design. These options enhance online business opportunities.

Teachable, on the other hand, has a simplistic setup that does not require the user to learn tools that they are unfamiliar with. The setup is fast and easy, and the final process leaves you with a professional-looking course that cannot be customized. 

Another difference is that Kajabi allows you to create subcategories in your online course lectures to help students navigate through information easily. Here comparing teachable vs kajabi, Kajabi is a true winner.

Using subcategories allows you to organize heavy volumes of content, which can be disturbing and overwhelming to look at visually.

If your online course is made up of too much content that seems to run continuously, your students are more likely to leave the course mid-way. Teachable does not offer this feature. 

Thus Comparing Kajabi vs Teachable here, Kajabi is a clear winner.


On Teachable, you can only add multiple-choice quizzes to any of your lectures. However, the quiz functionality is based on the lesson plan that you have opted for. The basic plan or free plan is for $39 a month and allows you to create non-graded basic quizzes.

This means that you have no way of knowing how your students did on their tests or whether they are grasping critical concepts.

The professional plan is for $119, and it allows you to record and score quizzes. It also gives you the option of opting for a minimum score without which students cannot excel in the next lesson.

Some courses only need multiple choice questions, but if you believe that your course requires further testing methods, such as open-ended questions or fill-in-the-blanks, Teachable may not be for you.

Kajabi allows you some flexibility in designing assignments. You can choose from multiple-choice questions, open-ended questions, fill-in-the-blanks, and use images as questions, too. Comparing teachable vs kajabi, both are delivering similar value.

unlimited students can upload their homework in the form of PDFs, word documents, videos, images, or audio files. The best part?

Instructors can grade these assignments for free!

🧑‍🎓 Kajabi vs Katara

Advantages of Kajabi

Advantages of Kajabi

When comparing teachable vs kajabi, there are many advantages of kajabi, here are the best ones we chose: 

Free Plan (Trial)

Who can ever say no to a free trial? All customers on Kajabi are awarded a 14-day trial. Based on this trial, you can study the platform in-depth and decide whether you want to join it as a course creator or choose to market your skills and product elsewhere. The course creation of free in this plan.


Everything falls under one roof, including your website, CRM, unlimited landing pages, online course creation, and whatever else you need to market your skills successfully. Landing pages are very important because creators can create ads and bring direct customers by using landing page links. During email marketing, these landing pages can generate significant leads.

The best thing about Kajabi is that you do not have to sift through multiple systems and remember different logins. Instead of wasting time separately keeping track of tools, Kajabi’s functionality integrates into one place: the dashboard. 

To be successful at your online business and improve efficiencies, all you have to do is focus on the Kajabi platform. It is also user-efficient as its logical drag-and-drop systems allow it to be used for different tasks.

Access to a Marketplace of Products

While having everything under one platform definitely benefits you, it also benefits the customer! Kajabi allows its customers access to content in a one-stop shop.

Since Kajabi is easy to navigate through, most customers have a pleasant experience. Moreover, if you build an intuitive platform, Kajabi also gives you “credit” that can be used later on to up your ratings. These options are helpful in nurturing online business.


When comparing teachable vs kajabi, Kajabi can be customized based on your full preference. Choose from dozens of beautiful themes, personalize your products, and tweak anything you want.

Think of the world as your oyster and mimic your thoughts in real life- no restrictions. Kajabi allows you to deliver the product and experience in any way you want. Captivate your audience and build your loyal following. Moreover, it also offers unlimited course options i.e. teachers can create unlimited courses and students can also opt for unlimited courses at a time.

Disadvantages of Kajabi

Disadvantages of Kajabi

Like all things in life, nothing is perfect. Kajabi, too, has its cons:

Content is Stored in One Place

While this has been mentioned as Kajabi’s main selling point, there is one disadvantage to this.

While utility and convenience are the basic options people look for, some are also skeptical of placing all their trust in a third-party platform. Think about it this way: would you be comfortable with investing your entire online business under one roof? 

Having faith that the platform will run for a lifetime and that you will always have access to your videos, sales funnels, landing pages, sales pages, and email platforms is crucial. Sales funnels are helpful in generating more sales and increasing online business owners.

Without the platform, all your hard work goes to waste. This is why some people do not wish to put their eggs in one basket and hence, spread their assets across a number of platforms.

Another important feature missing is the lack of live chat support


There’s no denying that Kajabi charges a lot. Users who sign up for this platform pay a hefty monthly or yearly subscription.

If your course is laden with data or if you have a lot of customers, you will need the highest membership, which will cause a dent in your bank account. However, if you are confident in your product’s ability to sell, Kajabi is the platform for you.

Advantages of Teachable

Advantages of Teachable

Teachable, too, has its fair share of benefits:

Easy Navigation

Developing your course and deciding your course content is the hardest thing you will face on Teachable.

Once you have figured out your audience and the material you want to sell, uploading to the online course platform is just a few clicks. All you have to do is follow some super simple tests, and within a few hours, you can create and launch your course.

To launch your course, you have to do a lot more than send readers your sales page. However, the good thing is that Teachable allows you to make sales the same day you sign up for the platform.

Valuable Summits

Did you know that Teachable’s summits are open to the public, and you can attend them for free?

The best thing about these summits is that you can attend them every year without anyone stopping you. You will find loads of valuable speakers here who will help you further your goals in life.

Bundle Courses and Discounts

Do you offer more than one course on Teachable?

The platform allows you to bundle your available courses together and offer them at a discounted price. Pretty cool, right?

This means that instead of offering two separate products, you can offer a third one – the bundle – without any additional work on your end. The VIP bundle brings all your courses together and offers them at a special prize.

Hence, instead of offering full-fledged courses, you are also at liberty to offer smaller courses to your readers and can earn an extra income that way.

Pay Your Affiliates Easily

Once your course goes big and starts to get popular with the public, you might want to expand it using an affiliate program.

You can do this by introducing some new courses or creating sequels for the same course. Soon, as you get more successful, you will need a group of affiliates to assist you. Thus integration of affiliate programs within the website is a must.

We all know that paying affiliates can be time-consuming, especially if you have to calculate each affiliate’s profit and commission manually.

To save time and allow your dealing to be more efficient, Teachable has an affiliate program that calculates each affiliate’s commission and pays them automatically for you. Who needs an accountant when Teachable does your job for you?

Disadvantages of Teachable

Disadvantages of Teachable

Unfortunately, there are some things you need to look out for when you choose Teachable:


Slow loading time is a real problem even in the most developed countries. To avoid this, websites cache their respective pages. This means that they store older versions of the page in the browser memory. 

While this does not sound like a problem, there will be times when a new student deposits a payment online. Instead of seeing the course appear on his browser as soon as he completes the order, he sees nothing.

This is because the browser is displaying an older version of the page. For the student to see the updated course, they will have to clear their cache, login, and logout, or refresh the page several times.

Sales Pages and Upsells are Tedious to Create

There is a fantastic feature on Teachable that lets you create one-click sales and upsell pages. However, these are very time-consuming to build from scratch. The platform offers multiple sales pages as well.

The input box for these is small, and there is no option to copy and paste a template. This means that you cannot fully customize your sales pages and offer your services to customers the way you wish. The checkout page is, however, very straightforward.

Pricing plans for Customers and Your Profits on the Platform

Pricing for Customers and Your Profits on the Platform

As we discussed before, Kajabi may come across as a pricier option and costly paid plan. However, keep in mind Kajabi’s robust nature, marketing tools (including email marketing), and customization. 

Both platforms allow you to price your online courses in a variety of ways using integrated paid plan options.

You can choose to pay a one-time price, or a recurring monthly fee, opt for a payment plan, or you can price your syllabus in different currencies. However, Kajabi is known to be the superior option when it comes to pricing your course because of the flexibility it offers. 

Kajabi allows you to charge your readers weekly, monthly, yearly, or in between. However, Teachable only enables you to create a monthly or yearly subscription.

Kajabi also comes with the advantage of creating a free plan (trial) for however long you wish (1 to 90 days). You are also given the option to charge a custom upfront payment as setup fees if you want to build your revenue. Teachable has not provided this option. However, for students, both platforms allow the creation of free courses.

Moreover, you cannot price your online course or membership site using multiple tiers on Teachable. Teachable pricing plans are linear. The payment processing mechanism is safe and secure.

While you can provide numerous pricing levels for your course, you cannot individually charge for different content. Kajabi, on the other hand, allows you to create multiple tiers, and you are given the flexibility to choose the content you wish to put in that category.

Payment Options

Stripe and PayPal are both options customers can use to pay for their courses.

However, on Teachable, PayPal is an option only if customers are charged a one-time transaction fee to access your course and if the currency they are using is US dollars. This means that they can’t pay for your course using PayPal if their currency is in, for example, Euros. 

Kajabi allows customers to pay through PayPal regardless of the currency you price your course for. They do not have any hurdles while paying for product subscriptions or payment plans, either.

What Has a Better Reach?

Pricing for Customers and Your Profits on the Platform

Email Integration

You’ll find that “integrated email marketing tools” as a feature offered by Teachable in its basic plan. For a basic plan to have such an important feature included is a gift. The email marketing campaign creation in Teachable is quite straightforward and easy to use. All the students are automatically added to the email list as soon as they sign up. The email marketing campaigns can be sent to different email addresses based on the course requirements. Instructors can send unlimited marketing emails to their customers, however, it is always advised not to overdo this practice as it can result in marking as spam by users.

On Teachable, you can send emails to your students who have already purchased the course. Students are notified each time you upload a video, lesson plan, or make changes to the existing lesson. It has been observed that video engagement is always greater than other forms of content while teaching. Video hosting on Teachable is limited by course length and course lectures. The video hosting is free.

Even though these emails are helpful to students, they do not attract new customers. You cannot sideline those students who sign up for your mailing list to receive freebies or updates- they are not yet paying customers.

To attract more customers and increase your sales on Teachable, you would have to enlist a third-party email provider. Depending on the number of students who have subscribed to your course, this would cost extra.

On Kajabi, you can send personalized, customized, and beautifully designed emails as broadcasts. Email marketing tools (including email marketing software) can be used to keep the conversation updated. This adds value to your products as people appreciate consistency.

To stay on top of your market, consider how you can excel in your email marketing game.

The Kajabi robust email marketing features an Email Subject Line Validation, which improves efficiency as you type your subject line. Spam triggers are always checked, and suggestions are given to fix errors. This also helps Kajabi users avoid spam emails. 

Community & Coaching

Both Teachable and Kajabi allow the users to create a comments area where students and other visitors can comment. This comment area can be used to get feedback about courses and teachers. These comments can also be used to resolve any issues with courses or teachers. The users can also take part in the coaching sessions provided by the Kajabi and Teachable creators. The coaching sessions allow the users to ask questions and get answers from the experts. The coaching sessions are live and recorded. This allows the users to go back to the recordings and listen to them again. The coaching session provides the learners with a great opportunity to personalize their learning and cover the topics in which they feel weak.

Coaching can be set as a paid feature or unpaid as per the creator’s wants. However, coaching provides a personalized experience, and creators are encouraged to provide more in order to retain the users. It can also generate additional revenue. Coaching rates can be set by the teachers. The rate depends on the number of students and the number of hours.

The community section of Teachable and Kajabi helps the creators as well as students to connect with each other and share their ideas and knowledge. Both platforms allow users to share their knowledge and experience with each other. The community rules are also very important for the users and are set by the creators. This allows the students to participate in the community and get help and support from the community members.

Drip/Lock Course Content

The teachers can set the drip content for the users and can also choose the content based on the users’ requirements. This is an important feature as it helps the teachers to provide the required content in a specific time frame. It also enhances the student’s engagement. The student will need to pass one frame of content before moving to the second one. It not only increases the comprehension and understanding of the course but also helps the students to get the required knowledge in a shorter period of time.

Teachers can set the assessment marks threshold which the students need to achieve before moving to the next level of the course. The course compliance can be set to easy, intermediate, or very strict. Teachable and Kajabi both offer this feature. If the course compliance is set too hard, it will be difficult for many students to pass the course. Of course, compliance is set t ready, and everyone can get the certifications.

Course Reporting and Analytics

Both Kajabi and Teachable allow you to analyze and report the student’s progress just like Google Analytics tool. The metrics you can track include video engagement, quiz scores, play rates, course completion status, and others. comparing Kajabi vs teachable, the course reporting of Teachable is more elaborated because of extensive analytical tools. Another unique feature of Teachable is that you can track the performance of all the videos in a single dashboard view. While on Kajabi you need to open each video analytics to access this data. This makes video performance comparison difficult on Kajabi vs Teachable.

Comparing Kajabi vs Teachable, Teachable offers a one-place dashboard for all of the reports. This is not the case with Kajabi. You need to navigate each of the section to access the relevant reports. These analytics are important to enhance your online course business.

Overall it is much easier to manage the reports and analytics on Teachable when comparing Teachable vs Kajabi.

Automations in Kajabi

Kajabi automation is the feature that allows you to automatically process your leads. The automation feature in Kajabi allows creating rules by using which you can automate the process of various tasks.

Not only automation can be used to enhance marketing efforts but also student engagement. Teachers can automate the process of emailing their inactive students who have been not attending the course for a certain period of time. Once the conditions are met, the email will be generated and sent to the respective students.

Comparing Teachable vs Kajabi, Teachable is not offering any kind of automation yet. The other major difference between the two is that Teachable is a complete solution for the education market whereas Kajabi is a complete solution for marketing. Thus Teachable might not need to integrate a high level of automation.

Blog Creation

Both Teachable and Kajabi offer blog creation on their platforms. Users can create unlimited blog posts using the built-in blog creation section. Kajabi comes with a full-fledged blog creator with extensive customizable features. Beginner course creators can set the themes, modify content, and upload different types of media. These blogs can be used to sell courses.

The blog creation on Kajabi is very easy and helps the creators to easily target content to their prospective customers. Moreover, the robust options available in Kajabi’s blog creator help the creators to make excellent blogs. However, it must be noted that still Kajabi’s blog creator is not up to the mark and is well below the industry’s leading WordPress and other blogging websites.

Kajabi’s blog creator has a few limitations such as the blogs being too simple. Themes are not very customizable. And blog functionalities are limited. Comparing Kajabi vs teachable, blog creation is much better in Kajabi.

Mobile Options

Comparing Kajabi vs Teachable, both Kajabi and Teachable provide mobile app options for users to learn during long commutes or transcontinental flights.


Deciding which one is the best course platform depends on personal liking and preferences. Kajabi and Teachable are great platforms for content creators looking to sell their products and for students eager to learn. Which of these two platforms do you think are best-suited to your needs? It’s a tough choice, no doubt! 

We hope this review has helped you choose the best online course platform.

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