Table of contents
Written by:
Martin Barrett
Last Updated:
Where Is Kajabi Based Out Of

Where Is Kajabi Based Out Of?

Kajabi is a SaaS technology company and is based in Irvine, California. This technology is used to provide knowledge entrepreneurs and creators with a platform to create, market, and sell their digital products. 

The company itself is considered a tech unicorn, with a valuation of over $2 billion. 

Whether you are a student looking to test out a new online learning platform or a teacher looking for a platform to teach your students online, then you may benefit from Kajabi. 

With this in mind, this article will explore everything you need to know about Kajabi, including where it’s based, too. 

Let’s jump straight into it and know where is Kajabi based out of. 

History Of Kajabi

In 2010, Kajabi was founded by Kenny Rueter – a software engineer who developed a PVC sprinkler for his sons – in Irvine, California. 

After trying and failing to monetize his popular sprinkler toy from his YouTube ‘how-to’ video, Rueter created Kajabi. 

Here, the platform integrates various software that allows creators and entrepreneurs to start their online businesses. 

This success was evident in 2019 when the company took its first outside capital to launch marketing campaigns – this was in the form of a minority equity investment from Spectrum Equity Partners. 

Overview Of Kajabi

Kajabi is considered one of the best online course platforms available. Whether you’re a business just starting out or are an established company with digital marketers – the perfect is perfect for all levels.

This is thanks to its all-in-one platforms, enabling users to sell, market, and create online courses successfully. 

If you’re already using an online course platform similar to Kajabi, you may be wondering ‘what’s the point in making the switch?’

Well, let’s be clear on one thing, Kajabi isn’t like other online course platforms. It contains many features and aspects that make it one of the best platforms out there. 

Both students and course creators alike find the platform to be great for learning and teaching. It provides users with all the necessary tools to create a professional site. 

Plus, managing and selling your online courses has never been easier – even novices can start their own business with the help of Kajabi! 

Moreover, you don’t even have to be worried about pricing, either. On Kajabi, they offer a range of different plans suitable for a range of budgets. 

To help you understand more about Kajabi and what the platform offers, we have outlined some pros and cons below. 


  • Built-in and customizable themes
  • The all-in-one platform which includes marketing tools and online course creation
  • Multi-faceted teaching and learning tools
  • Apps for both iOS and Android devices. 
  • Helps you market your online course for success
  • You can create a course from scratch
  • 24/7 customer support and live chat
  • As membership sites, you’re provided with forums and discussions


  • You can operate affiliate programs with only the Growth and Pro Plans
  • The interface can be difficult to navigate if you’re used to using WordPress
  • The education courses are vague when it comes to credit 
  • You can’t manage multiple clients with one platform 

What Is Kajabi?

Where Is Kajabi Based Out Of?

As previously mentioned, Kajabi is an online platform that provides entrepreneurs with the means to succeed and monetizes their products. The headquarters is located in California and has been around since 2010. 

It is among the most popular platforms when it comes to creating and selling your online courses – allowing creators to monetize their skills. 

For instance, the platforms provide creators with the tools to bring their ideas to life, market their products, and reach their desired audiences. 

Moreover, Kajabi offers analytical tools to help creators determine whether or not their current strategy is working and differentiating ways to improve success. 

What Does Kajabi Offer?

Now that we have provided you with an overview of the company, we will now take a further look into some of its best features. 

1. Membership Management 

Whether you’re starting a YouTube channel or anything else, succeeding in a certain independent, online environment requires a community of support. 

To achieve success online on this platform, you might want to consider creating a membership program. 

When you set up your Kajabi account, you can choose to create a membership area – allowing you to appeal directly to your users. Plus, it helps to nurture your community, too. 

Here, tools such as analytics are perfect – providing you with details about churn rate and much more. 

2. Online Courses

One of the primary reasons creators use Kajabi is to make profitable online courses. Over several topics, you can produce courses – enabling you with all the creative freedom to modify and introduce your content. 

Here, you can make your course however long or short you want – allowing you to cater to your audience to the best of your ability. Moreover, if you’re looking to get paid quicker, you can introduce payment methods such as Stripe. 

3. Create and Build Landing Pages And Websites

If you’re a freelancer, you’ll want to have a professional-looking website. This is true even if you’re a 6-figure business, too. However, if you’re starting off from scratch, this process can be seen as expansive and somewhat overwhelming. 

Although, with Kajabi, you’re provided with a website-building tool that brings your thoughts to life – allowing you to launch your own business with ease. 

Here, you can customize your domain to your linking, as well as control the visuals and much more!  As you create your website using Kajabi, you’re also provided with the option to add an extra blog of free value to your audience – this creates more community. 

4. Products

Throughout the 21st century, podcasts have surged in popularity – with many people being able to make these applications their full-time jobs. 

Here, Kajabi provides you with a solution to help you manage your output and nurture your audience, long-term. Plus, you can manage both your public and members-only podcast listeners, while being able to customize everything for a unique experience.  

5. Kajabi University 

By now, you have probably understood that Kajabi is a completely comprehensive tool – even for those with little to no experience prior to using this online course platform. 

Therefore, to ensure you’re making the most out of your online course platform, Kajabi created Kajabi University to provide you with everything you need to keep you informed.

Here, you can learn various skills that you can put into practice with your own platform and improvise your online presence. Such courses include finding your niche and running successful email marketing. 

Plus, you’ll also learn everything you need to know about running a business, including all the legal matters which can be sometimes hard to wrap your head around. 

Although, Kajabi makes this super simple to understand. Plus, it is free to all Kajabi users regardless of their subscription. 

Final Thoughts

Kajabi is an all-in-one service that provides you with everything you need to create a successful online course platform. 

The platform itself is based out of California, where it continues to grow and grow in success each year. 

Hopefully, this guide has provided you with everything you need to know about Kajabi and where the service is based. 

There are many things that you can do on the Kajabi platform, you can create podcasts and courses, but you...
The popularity of podcasts doesn’t seem to be slowing down any time soon.  This means that if you ever wanted...
The Kajabi platform has been specifically designed to be as user-friendly as possible. However, that doesn’t mean that things never...
Since its launch in 2010, Kajabi courses have proved to be a powerful tool for companies looking for a comprehensive...