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Written by:
Martin Barrett
Last Updated:

The Secret To Tony Robbins Success

If you are interested in the sphere of personal growth, self-help, and success, then you have likely heard of Tony Robbins. Tony Robbins’ whole successful life is built around achieving success, financial security, and personal happiness. 

His entire business has evolved around helping other people make changes in their lives to find financial and personal success. He encourages others to develop, get out of their own way to reach their goals, and peak their potential.

So, who is Tony Robbins, and why is he so successful what is the secret to Tony Robbins success? 

Who Is Tony Robbins?

Anthony ‘Tony’ Jay Robbins is a well-known American coach, author, philanthropist, and public speaker. He is most known for his self-help books, seminars, and infomercials, and is one of the world’s most renowned entrepreneurs. 

He has empowered over 50 million people around the world through his educational videos, books, and seminars about success and self-help.

His most popular books include ‘Awaken The Giant Within’, ‘Unleash The Power Within’, ‘Money: Master The Game’ and ‘Unlimited Power’. 

Tony Robbins’ net worth is over $600 million, as he is involved in over 100 businesses with combined sales of over $7 billion dollars annually! So, how did he do it? What is the secret to Tony Robbins’ success? Let’s find out. 

What Is The Secret To Tony Robbins’ Success?

Tony Robbins is so successful because he practices what he preaches. His typical day involves many positive mantras, energy flows habits, and activities that he has developed to reach his peak self and condition. 

Tony Robbins may fly all over the world to offer advice to others through seminars, talks, and video recordings. He speaks at motivational conferences and runs many businesses.

One of his many mantras is to do what you want, when you want to, wherever you want to, and with who you want to. And that…is what Robbins does. 

Robbins’ childhood made him destined for not much, but he wanted to change that. His early experiences gave him the courage and motivation to help others improve their lives, which is the heart of his business today. 

Robbin’s whole life began with humble beginnings. He suffered a terrible childhood, filled with financial struggles, abuse, and difficulty. One day, on Thanksgiving in 1971, a stranger knocked on his door at his childhood home and offered groceries for a Thanksgiving feast. 

The family had no money for groceries, and this immense act of kindness made Robbins change his mindset. He wanted to give back to everyone he could and pay back the generosity that he was once offered. 

At 17, Robbins left home, looking for a way to sustain himself. He worked as a janitor on the night shift, so that he could free up his mind and improve himself while working through the evenings.

He began reading books on psychology and started plowing through hundreds of self-improvement books. 

When he failed to make the baseball team, his passion changed, and he decided to be a sportswriter. Instead of learning the qualifications, he made business cards so that he could get interviews straight away.

Despite his inexperience, Robbins interviews some of the biggest names in sports. 

He unleashed his potential after going to a Jim Rohn seminar, where he learned that he could do anything if you change. You have to work on yourself, work on your skills, and commit to excellence. 

Rohn took him under his wing as a mentor, and Robbins began promoting his seminars. He continued to research self-help and found that if you want success, you have to imitate it. In order for Robbins to imitate success, he decided to write his own book as his idols had. 

This led to writing more books, creating infomercials, and becoming a personal coach. The rest is history. 

Tony Robbins’ Steps To Success

the secret to tony robbins success

Tony Robbins has a lot of advice to give when it comes to being successful. He is one of the leaders in the personal development industry, and his name has become synonymous with the notion of success. 

He has coached some of the most famous people in the world, including Tom Brady, Oprah Winfrey, Serena Williams, and even Bill Clinton.

It seems that Tony Robbins has all of the answers for those who want to make a difference and make a big change in their lives. 

Some of Tony Robbins’ steps to success are as follows.

Seek Fulfillment

One of Tony Robbins’ rules for success is to seek fulfillment and happiness in own life. What you are searching for may not necessarily make you happy.

If you want success because you want money, and you think that this will bring you everything else with it, you are wrong.

Many people are rich and successful but lack the happiness that they desire. You need to have both. Happiness comes from within, and you have to feel fulfilled in order to be happy. Bring things into your everyday life that make you feel true happiness.   

Raise Your Standards

One of Robbins’ most important rules is to change your mindset and raise your standards. If you have goals, you have to do something if you want to achieve success with them.

What this means is that people often avoid doing what they should. Instead, they have to do what they must.

If you should lose weight, then you must work out. Robbins insists that you have to take actions and do tasks that ‘must’ be done or you will never become the person that you were meant to be. 

Go The Extra Mile

One of Robbin’s most vital rules and pieces of advice is to go the extra mile. He encourages people to go above and beyond in all things that they do. If a task is due on Friday, do it by Thursday or even Wednesday. 

Successful people will always go the extra mile in everything. This delivers better results, and people will think more of you and the work that you do.

This is not just about professionalism and productivity. Robbins encourages everyone to go the extra mile in their relationships and friendships, as this will bring better outcomes. 


If you want to be successful, you have to make some progress. This is not just important for business, careers, or personal finance, you have to design the person you want to become and make progress in every aspect of your life. 

You will need to progress in your health, your life, your family relationships, and friendships. This will make you happier and more fulfilled in life. People far too often stay stagnant and stuck in a rut. Think about where you want to be in 3 years, 5 years, or even 10 years.

Most people do not want to be doing the same things. If you want to seek change, you have to make progress in order to make it happen. 

Remove Limitations

You have to remove your limiting beliefs if you want to be successful. Internal conflicts can make it hard to move forward and achieve your goals. Your doubts will prevent you from seeking success. You have to believe in yourself. 


Robbins believes that committing to contribution and charity work is incredibly important. When people do good deeds, they feel better about themselves, and more fulfilled.

If you can help someone in need, you can change the way your brain works, and you are telling yourself that you have more to contribute. The notion is that abundance will soon find you, and you will be successful. 


To summarize, Tony Robbins is one of the most successful coaches and self-help authors in the world. He started out as a nobody but has risen to be one of the most influential people today.

His mantras include practicing what you preach, making the effort to be successful, and changing your mindset if you want to find real change.